Digital Advertising in the Post-Cookie World

See why brand suitability trumps brand safety.

The Role of Contextual Advertising in a Privacy-Forward Digital Future

CATEGORY:
Contextual Advertising
RELEASE DATE:
October 26, 2020
RUNTIME:
58:53
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What Will You Learn?

How to develop a customized brand safety solution to meet the needs of your business.

How to determine your brand values and purpose in order to develop stronger brand suitability solutions.

Insights on the meaning, execution and parameters of brand suitability.

Meet the Speakers

Phil Schraeder

GumGum
CEO

Lisa Licht

Licht Consulting
Global Marketing Advisor

Allison Schulte

Dentsu
SVP, Product

Phil Bohn

Mediavine
SVP, Sales & Revenue

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